The HomeSmart Story
In 2000, Matt Widdows, founder of HomeSmart, believed that the real estate industry had been left behind in technology and systems to support real estate agents in their day to day business needs. Agents and their clients lived and communicated on-line, and they now expected to find answers and resources at their fingertips. Matt wanted to combine traditional real estate concepts with innovation and a technology approach. This thought gave birth to the HomeSmart “low-fee, high-value” brokerage model.
Matt believed in the opportunities the real estate industry provided and wanted a brokerage model that welcomed every individual. His vision was to utilize technologies that supported systems and services to make both the agent and the brokerage successful. This approach would provide long-term growth and stability for the brokerage and ensure success for the agent.
“Low-fee, high-value” brokerage services has deeper meaning to our mission. It’s who we are and guides everything we do. See, anyone can charge low fees, but it’s the way that we are able to consistently deliver high value that is the real “secret sauce” that makes HomeSmart special.
HomeSmart Phoenix ran its No. 1 string to four on the Phoenix Business Journal’s Residential Real Estate Brokers list. The list was ranked by dollar volume in 2014 sales, and HomeSmart generated $5.09 billion in selling 19,385 homes. Phoenix Business Journal, Dale Brown, published July 3, 2015
HomeSmart Phoenix moved $4.8 billion in residential real estate in 2013, and as a result, took the No. 1 ranking in the Phoenix Business Journal’s Residential Real Estate Brokers list. Phoenix Business Journal, Jim Poulin, published July 7, 2014